Social Media Urban Outfitters: STUDY

This university project involved crafting a social media rollout for Urban Outfitters' spring fashion line. The task encompassed creating a trio of Instagram posts destined for Urban Outfitters' Instagram platform.

With a keen eye on the latest trends in social media marketing, I uncovered the rising prominence of college aesthetics and retro design. Armed with these insights, I infused these dynamic elements into the project's design, capitalizing on what's trending to capture attention and resonate with the target audience.